According to a survey conducted by in Hong Kong in 2025 on social commerce, among respondents aged 35 to 44, *** was the most used social media for online purchasing during the last 12 months. In contrast, **** was more popular among respondents under the age of 25.
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Rakuten Insight. (March 27, 2025). Most commonly used social media platform for purchases during the last 12 months in Hong Kong as of February 2025, by age [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved August 01, 2026, from /statistics/1375484/hong-kong-social-media-platforms-used-for-social-commerce-by-age/
Rakuten Insight. "Most commonly used social media platform for purchases during the last 12 months in Hong Kong as of February 2025, by age." Chart. March 27, 2025. ÌÇÐÄÆƽâ°æ. Accessed August 01, 2026. /statistics/1375484/hong-kong-social-media-platforms-used-for-social-commerce-by-age/
Rakuten Insight. (2025). Most commonly used social media platform for purchases during the last 12 months in Hong Kong as of February 2025, by age. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: August 01, 2026. /statistics/1375484/hong-kong-social-media-platforms-used-for-social-commerce-by-age/
Rakuten Insight. "Most Commonly Used Social Media Platform for Purchases during The Last 12 Months in Hong Kong as of February 2025, by Age." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 27 Mar 2025, /statistics/1375484/hong-kong-social-media-platforms-used-for-social-commerce-by-age/
Rakuten Insight, Most commonly used social media platform for purchases during the last 12 months in Hong Kong as of February 2025, by age ÌÇÐÄÆƽâ°æ, /statistics/1375484/hong-kong-social-media-platforms-used-for-social-commerce-by-age/ (last visited August 01, 2026)
Most commonly used social media platform for purchases during the last 12 months in Hong Kong as of February 2025, by age [Graph], Rakuten Insight, March 27, 2025. [Online]. Available: /statistics/1375484/hong-kong-social-media-platforms-used-for-social-commerce-by-age/
