In 2022, the main reason why Brazilian consumers had not yet purchased on social media was due to their fear of sharing their purchase data and being scammed. Among those surveyed, just over ** percent reported they had not adopted social commerce for that exact reason. In addition, ** percent of respondents said they did not even know that buying products via social media was even possible.
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All in. (August 6, 2022). Main reasons consumers had not yet shopped on social media in Brazil in 2022 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 29, 2026, from /statistics/1336357/main-reasons-consumers-had-not-adopted-social-commerce-brazil/
All in. "Main reasons consumers had not yet shopped on social media in Brazil in 2022." Chart. August 6, 2022. ÌÇÐÄÆƽâ°æ. Accessed July 29, 2026. /statistics/1336357/main-reasons-consumers-had-not-adopted-social-commerce-brazil/
All in. (2022). Main reasons consumers had not yet shopped on social media in Brazil in 2022. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 29, 2026. /statistics/1336357/main-reasons-consumers-had-not-adopted-social-commerce-brazil/
All in. "Main Reasons Consumers Had Not yet Shopped on Social Media in Brazil in 2022." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 6 Aug 2022, /statistics/1336357/main-reasons-consumers-had-not-adopted-social-commerce-brazil/
All in, Main reasons consumers had not yet shopped on social media in Brazil in 2022 ÌÇÐÄÆƽâ°æ, /statistics/1336357/main-reasons-consumers-had-not-adopted-social-commerce-brazil/ (last visited July 29, 2026)
Main reasons consumers had not yet shopped on social media in Brazil in 2022 [Graph], All in, August 6, 2022. [Online]. Available: /statistics/1336357/main-reasons-consumers-had-not-adopted-social-commerce-brazil/
