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Leading reasons why B2B marketers use chatbots in their demand generation programs in the United States as of October 2022

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Sources

Release date

December 2022

Region

United States

Survey time period

October 2022

Number of respondents

1,000 respondents

Special properties

among B2B marketing professionals

Method of interview

Online survey

Citation formats

Top reasons why marketers use chatbots in demand generation programs in the U.S. 2022

Published by ÌÇÐÄÆƽâ°æ Research Department, Feb 9, 2023
A survey in October 2022 in the United States found out that ** percent of B2B marketers used chatbots in their demand generation programs to understand their audience better. Another ** percent said that they did so in order to generate new leads. An additional ** percent of American marketers stated that chatbots helped them educate prospects.
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Topics

B2B advertising & marketing in the United States Trade show and event marketingContent marketingE-commerce in the United StatesB2B e-commerce in the United States
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