Between January 1 and September 14, 2022, the Brazilian candidate for presidency Luiz Inácio Lula da Silva was the largest political advertiser on Google in Brazil, with ad spending of **** million Brazilian reals. His opponent and current President Jair Messias Bolsonaro ranked third, with an expenditure of around **** million Brazilian reals. Starting in August, the campaigning for the country's general elections has already generated a promotion of more than * ads on the platform so far.
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Google. (September 15, 2022). Leading political advertisers on Google in Brazil between January 1 and September 14, 2022 (in 1,000 Brazilian reals) [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 27, 2026, from /statistics/1332978/brazil-largest-political-advertisers-on-google/
Google. "Leading political advertisers on Google in Brazil between January 1 and September 14, 2022 (in 1,000 Brazilian reals)." Chart. September 15, 2022. ÌÇÐÄÆÆ½â°æ. Accessed July 27, 2026. /statistics/1332978/brazil-largest-political-advertisers-on-google/
Google. (2022). Leading political advertisers on Google in Brazil between January 1 and September 14, 2022 (in 1,000 Brazilian reals). ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 27, 2026. /statistics/1332978/brazil-largest-political-advertisers-on-google/
Google. "Leading Political Advertisers on Google in Brazil between January 1 and September 14, 2022 (in 1,000 Brazilian Reals)." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 15 Sep 2022, /statistics/1332978/brazil-largest-political-advertisers-on-google/
Google, Leading political advertisers on Google in Brazil between January 1 and September 14, 2022 (in 1,000 Brazilian reals) ÌÇÐÄÆÆ½â°æ, /statistics/1332978/brazil-largest-political-advertisers-on-google/ (last visited July 27, 2026)
Leading political advertisers on Google in Brazil between January 1 and September 14, 2022 (in 1,000 Brazilian reals) [Graph], Google, September 15, 2022. [Online]. Available: /statistics/1332978/brazil-largest-political-advertisers-on-google/