The source adds the following information: "This report includes information about ads that feature a political party, or a current elected officeholder or candidate for the EU Parliament."
Citation formats
Political ad spend on Google in the European Union 2023-2025
This data shows the amount of money spent on political advertising on Google (and YouTube, and partner companies) since January 1, 2023. As of June 2025, the largest spender was Germany with **** million euros, followed by Romania with **** million and Poland with **** million.
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Google. (July 8, 2025). Political advertising spending on Google in selected countries in Europe between January 2023 and June 2025 (in 1,000 euros) [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 27, 2026, from /statistics/1032238/political-advertising-spend-in-the-eu/
Google. "Political advertising spending on Google in selected countries in Europe between January 2023 and June 2025 (in 1,000 euros)." Chart. July 8, 2025. ÌÇÐÄÆƽâ°æ. Accessed July 27, 2026. /statistics/1032238/political-advertising-spend-in-the-eu/
Google. (2025). Political advertising spending on Google in selected countries in Europe between January 2023 and June 2025 (in 1,000 euros). ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 27, 2026. /statistics/1032238/political-advertising-spend-in-the-eu/
Google. "Political Advertising Spending on Google in Selected Countries in Europe between January 2023 and June 2025 (in 1,000 Euros)." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 8 Jul 2025, /statistics/1032238/political-advertising-spend-in-the-eu/
Google, Political advertising spending on Google in selected countries in Europe between January 2023 and June 2025 (in 1,000 euros) ÌÇÐÄÆƽâ°æ, /statistics/1032238/political-advertising-spend-in-the-eu/ (last visited July 27, 2026)
Political advertising spending on Google in selected countries in Europe between January 2023 and June 2025 (in 1,000 euros) [Graph], Google, July 8, 2025. [Online]. Available: /statistics/1032238/political-advertising-spend-in-the-eu/
