*The source did not provide information on the date of survey; the date used is the publication date. Among respondents, 34 percent identifying as female, 44 percent as male, 22 choosing not disclose this information. Not all answer choices shown by source.
Citation formats
Top targeted advertising benefits according to consumers in the U.S. 2021
According to a survey conducted among consumers in the United States and released in March 2021, ** percent of respondents said targeted advertising helped them access promotional sales or incentives, while ** percent said it helped them discover new brands.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how ÌÇÐÄÆƽâ°æ can support your business.
PR Newswire. (March 25, 2021). Leading benefits of targeted advertising according to consumers in the United States as of March 2021 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 20, 2026, from /statistics/1308972/leading-targeted-advertising-benefits-us/
PR Newswire. "Leading benefits of targeted advertising according to consumers in the United States as of March 2021." Chart. March 25, 2021. ÌÇÐÄÆƽâ°æ. Accessed July 20, 2026. /statistics/1308972/leading-targeted-advertising-benefits-us/
PR Newswire. (2021). Leading benefits of targeted advertising according to consumers in the United States as of March 2021. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 20, 2026. /statistics/1308972/leading-targeted-advertising-benefits-us/
PR Newswire. "Leading Benefits of Targeted Advertising According to Consumers in The United States as of March 2021." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 25 Mar 2021, /statistics/1308972/leading-targeted-advertising-benefits-us/
PR Newswire, Leading benefits of targeted advertising according to consumers in the United States as of March 2021 ÌÇÐÄÆƽâ°æ, /statistics/1308972/leading-targeted-advertising-benefits-us/ (last visited July 20, 2026)
Leading benefits of targeted advertising according to consumers in the United States as of March 2021 [Graph], PR Newswire, March 25, 2021. [Online]. Available: /statistics/1308972/leading-targeted-advertising-benefits-us/
