During a 2021 survey, ** percent of responding consumers from Canada and the United States said that a recurring discount would be an incentive for them to share their personal data with a brand or a company; for ** percent of the respondents, it would be a large incentive.
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BCG. (January 21, 2022). Attractiveness of incentives to share data according to consumers in Canada and the United States as of August 2021 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 20, 2026, from /statistics/1333804/attractiveness-incentives-share-personal-data-usa/
BCG. "Attractiveness of incentives to share data according to consumers in Canada and the United States as of August 2021." Chart. January 21, 2022. ÌÇÐÄÆƽâ°æ. Accessed July 20, 2026. /statistics/1333804/attractiveness-incentives-share-personal-data-usa/
BCG. (2022). Attractiveness of incentives to share data according to consumers in Canada and the United States as of August 2021. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 20, 2026. /statistics/1333804/attractiveness-incentives-share-personal-data-usa/
BCG. "Attractiveness of Incentives to Share Data According to Consumers in Canada and The United States as of August 2021." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 21 Jan 2022, /statistics/1333804/attractiveness-incentives-share-personal-data-usa/
BCG, Attractiveness of incentives to share data according to consumers in Canada and the United States as of August 2021 ÌÇÐÄÆƽâ°æ, /statistics/1333804/attractiveness-incentives-share-personal-data-usa/ (last visited July 20, 2026)
Attractiveness of incentives to share data according to consumers in Canada and the United States as of August 2021 [Graph], BCG, January 21, 2022. [Online]. Available: /statistics/1333804/attractiveness-incentives-share-personal-data-usa/
