According to a survey conducted in Japan in 2021, ** percent of male respondents stated that they want to watch a sponsored content video if the content is close to the YouTuber's usual content. At the same time, ** percent of female respondents said that they want to watch a sponsored content video if it is an introduction to something that the YouTuber really favors.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how ÌÇÐÄÆƽâ°æ can support your business.
PR Times. (April 7, 2021). Leading factors for interest in sponsored content videos of YouTubers in Japan as of March 2021, by gender [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved August 05, 2026, from /statistics/1263616/japan-leading-factors-interest-sponsored-content-videos-of-youtubers-by-gender/
PR Times. "Leading factors for interest in sponsored content videos of YouTubers in Japan as of March 2021, by gender." Chart. April 7, 2021. ÌÇÐÄÆƽâ°æ. Accessed August 05, 2026. /statistics/1263616/japan-leading-factors-interest-sponsored-content-videos-of-youtubers-by-gender/
PR Times. (2021). Leading factors for interest in sponsored content videos of YouTubers in Japan as of March 2021, by gender. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: August 05, 2026. /statistics/1263616/japan-leading-factors-interest-sponsored-content-videos-of-youtubers-by-gender/
PR Times. "Leading Factors for Interest in Sponsored Content Videos of Youtubers in Japan as of March 2021, by Gender." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 7 Apr 2021, /statistics/1263616/japan-leading-factors-interest-sponsored-content-videos-of-youtubers-by-gender/
PR Times, Leading factors for interest in sponsored content videos of YouTubers in Japan as of March 2021, by gender ÌÇÐÄÆƽâ°æ, /statistics/1263616/japan-leading-factors-interest-sponsored-content-videos-of-youtubers-by-gender/ (last visited August 05, 2026)
Leading factors for interest in sponsored content videos of YouTubers in Japan as of March 2021, by gender [Graph], PR Times, April 7, 2021. [Online]. Available: /statistics/1263616/japan-leading-factors-interest-sponsored-content-videos-of-youtubers-by-gender/
