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Most popular types of video consumption in Japan as of November 2024

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Release date

February 2025

More information

Region

Japan

Survey time period

November 1 to 8, 2024

Number of respondents

5,021 respondents

Age group

13-69 years

Special properties

multiple answers possible

Method of interview

Online survey

Supplementary notes

*Free video streaming services, such as YouTube, TVer, TikTok, Abema, Niconico Douga, NHK Plus, etc.
**Paid television broadcasting services, such as Wowow, Sky PerfecTV, J:com, Hikari TV, etc.

Citation formats

According to a survey conducted in Japan in November 2024, **** percent of the respondents watched free TV broadcasting on non-working days. The share was almost equally high in the case of working days. The survey showed that free broadcasting was the most commonly used type among the different kinds of video media, followed by free video streaming services and movie theaters.

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Access all statistics starting from $2,388 USD yearly ^*

* For commercial use only

For single users

$0 USD

Always free

Access limited to Free Statistics. Premium Statistics are not included.

Free Statistics

Based on your interests

For single users

$199 USD

per month, billed annually ¹

Free Statistics
Premium Statistics
The statistic on this page is a Premium Statistic and is included in this account.

For teams of up to 99 users

Talk to sales for pricing

Free + Premium Statistics
Reports
Market ��ƽ��

1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

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