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Year-over-year outdoor advertising rental growth in Egypt in 2022, by segment

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Sources

Release date

February 2023

Region

Egypt

Survey time period

2022

Supplementary notes

The sources add that 35,000 billboard audits in Greater and Cairo and Alexandria have been conducted, Furthermore, 1,322 brands and1,016 advertisers engaged in outdoor advertising that year.

Citation formats

Outdoor advertising rental market growth in Egypt 2022, by segment

Published by ÌÇÐÄÆƽâ°æ Research Department, May 15, 2023
Fintech was the segment with the largest year-over-year outdoor advertising rental growth in Egypt. As of 2022, the segment grew by around ** percent. The confectionery and snack, real estate (second homes), and fast food segments followed in outdoor advertising rental growth of ** percent, ** percent, and ** percent, respectively. On the other hand, the automotive industry faced the most significant drop in outdoor advertising spot rentals.
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