
Julia Stoll
Research expert covering TV and video media

Detailed statistics
Views on AI's influence on media, tech, and telco revenues U.S. & Europe 2024

Detailed statistics
Willingness to trust and accept AI systems in selected countries 2022

Detailed statistics
Willingness to trust and accept AI systems in selected countries 2022

Adoption of generative AI across industries and functions worldwide 2024
Global adoption of generative artificial intelligence (AI) across industries in 2024, by function

Adoption of AI-related transparency measures 2024, by industry
Artificial intelligence (AI) transparency measures adopted by organizations worldwide in 2024, by industry

Consumer opinion on human vs. AI superiority in entertainment task creation 2024
Share of consumers who think humans are better than artificial intelligence (AI) at creating selected aspects of entertainment in the United States as of November 2024

Popular drivers for GenAI adoption in media & entertainment businesses worldwide 2024
Leading drivers to adopting GenAI in media and entertainment according to industry business decision makers worldwide as of September 2024

Top approaches to GenAI sourcing in media & entertainment businesses worldwide 2024
Leading approaches to sourcing GenAI models in media and entertainment according to industry business decision makers worldwide as of September 2024

Expected impact of GenAI on media & entertainment businesses processes worldwide 2024
Leading operations and processes where media and entertainment business decision makers believe GenAI will have the biggest impact worldwide as of September 2024

Challenges in leveraging GenAI in media & entertainment businesses worldwide 2024
Leading challenges to leveraging GenAI in achieving organizational objectives in media and entertainment according to industry business decision makers worldwide as of September 2024

Main uses of GenAI in media & entertainment that should require consent U.S. 2024
Share of media and entertainment workers who think selected uses of GenAI in the industry should require consent in the United States as of May 2024

Views on GenAI influence on media & entertainment jobs in the U.S. 2024
Expected degree of impact of GenAI on selected roles in the industry according to media and entertainment workers in the United States as of May 2024

Views on AI's influence on media, tech, and telco revenues U.S. & Europe 2024
Perceptions of influence of artificial intelligence (AI) on company revenue according to c-suite in technology, media, and telecommunications companies in the United States and Europe as of June 2024

Entertainment tasks performed well by gen AI according to industry workers U.S. 2023
Share of entertainment workers who think selected industry tasks can be performed effectively by generative AI in the United States as of September 2023

Entertainment workers concerns with the use of AI in the U.S. 2023
Share of entertainment workers who are concerned about the impact of the use of AI in their industry in the United States as of June 2023

Film, TV and animation tasks expected to be impacted by GenAI in the U.S. 2023
Film, television and animation tasks impacted by generative artificial intelligence according to industry leaders in the United States in 2023

GenAI use in film, TV, and animation production in the U.S. 2023
Share of film, television, and animation companies using generative artificial intelligence in the United States as of December 2023, by phase of production

Consumer opinion on human vs. AI superiority in entertainment task creation 2024
Share of consumers who think humans are better than artificial intelligence (AI) at creating selected aspects of entertainment in the United States as of November 2024

Adults' opinion on the effect of AI on media in the U.S. 2024
Adults' opinion on the effect of artificial intelligence (AI) on media in the United States in March and December 2024

Adults' opinion on the effect of AI on entertainment in the U.S. 2024-2025
Adults' opinion on the effect of artificial intelligence (AI) on entertainment in the United States from March 2024 to August 2025

Attitudes to using AI to copy artists' work in the U.S 2023
Attitudes towards the usage of generative AI for copying artists' work according to adults in the United States as of April 2023

Opinion on AI-created visual media considered art in the U.S. 2023
Opinions on whether images and videos created by artificial intelligence (AI) should be considered art in the United States as of April 2023

View on restrictions on AI replacing creative jobs in the U.S. 2023
Share of adults who think there should be government restrictions placed on AI's ability to replace humans in entertainment writing and animation jobs in the United States as of April 2023

Brands' main advantages using AI according to consumers worldwide 2025
Leading advantages of brands using artificial intelligence (AI) according to consumers in selected countries worldwide as of January 2025

Brands' main disadvantages using AI according to consumers worldwide 2025
Leading disadvantages of brands using artificial intelligence (AI) according to consumers in selected countries worldwide as of January 2025

Media preferences of consumers and advertisers using GenAI ads in the U.S. 2024
Comparison of consumer and advertiser media preferences to use generative artificial intelligence (AI) advertisements in the United States as of October 2024

Opinions of consumers and advertisers about GenAI ads in the U.S. 2026
Comparison of consumer and advertiser opinions about generative artificial intelligence (GenAI) advertisements in the United States as of January 2026

Leading uses of GenAI for content tasks among marketers in the U.S. 2024
Leading uses of generative artificial intelligence (GenAI) for content tasks among marketers in the United States as of May 2024
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