A study conducted in May 2024 among employees in the media and entertainment industry in the United States revealed that more than **** of respondents were convinced that generative AI technologies will have a major impact on the jobs of animators and visual effects specialists. Makeup artist roles were seen as the least affected by GenAI in the near future.
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Duke University. (October 16, 2024). Expected degree of impact of GenAI on selected roles in the industry according to media and entertainment workers in the United States as of May 2024 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 31, 2026, from /statistics/1610405/views-impact-genai-media-and-entertainment-roles-us/
Duke University. "Expected degree of impact of GenAI on selected roles in the industry according to media and entertainment workers in the United States as of May 2024." Chart. October 16, 2024. ÌÇÐÄÆƽâ°æ. Accessed July 31, 2026. /statistics/1610405/views-impact-genai-media-and-entertainment-roles-us/
Duke University. (2024). Expected degree of impact of GenAI on selected roles in the industry according to media and entertainment workers in the United States as of May 2024. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 31, 2026. /statistics/1610405/views-impact-genai-media-and-entertainment-roles-us/
Duke University. "Expected Degree of Impact of Genai on Selected Roles in The Industry According to Media and Entertainment Workers in The United States as of May 2024." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 16 Oct 2024, /statistics/1610405/views-impact-genai-media-and-entertainment-roles-us/
Duke University, Expected degree of impact of GenAI on selected roles in the industry according to media and entertainment workers in the United States as of May 2024 ÌÇÐÄÆƽâ°æ, /statistics/1610405/views-impact-genai-media-and-entertainment-roles-us/ (last visited July 31, 2026)
Expected degree of impact of GenAI on selected roles in the industry according to media and entertainment workers in the United States as of May 2024 [Graph], Duke University, October 16, 2024. [Online]. Available: /statistics/1610405/views-impact-genai-media-and-entertainment-roles-us/
