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Digital advertising worldwide

Statistics report on digital advertising worldwide

This report has been compiled to provide statistical information about digital advertising worldwide.

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Table of contents

Overview

7
  • Premium Statistic Global digital advertising expenditure 2025-2028
  • Premium Statistic Share of digital ad revenue worldwide 2023-2028
  • Premium Forecast Largest digital ad markets worldwide 2025
  • Premium Statistic Fastest growing digital ad markets worldwide 2025
  • Premium Statistic Companies with highest digital ad revenues worldwide 2025
  • Premium Statistic Companies with fastest-growing digital ad revenue worldwide 2025
  • Premium Statistic Algorithm-driven share of ad spend worldwide 2026-2028

Regional data

9
  • Premium Forecast Digital ad spending in North America 2017-2030
  • Premium Forecast Digital ad spend in North America 2025, by format
  • Premium Forecast Annual digital ad spending in Latin America 2017-2030
  • Premium Forecast Digital ad spend in Latin America and the Caribbean 2025, by format
  • Premium Statistic Digital advertising spending in Europe 2006-2024
  • Premium Statistic Digital ad spend in Europe 2024, by format
  • Premium Statistic Digital ad spend in the Middle East & North Africa 2021-2024
  • Premium Statistic Value of digital ad spending in MENA 2023, by format
  • Premium Statistic Digital ad spending APAC 2019-2030

Industry data

5
  • Premium Statistic Net share of marketers expecting changes in digital ad media budgets worldwide 2026
  • Premium Statistic Change in automotive ad spend worldwide 2025, by medium
  • Premium Statistic Change in CPG/FMCG ad spend worldwide 2025, by medium
  • Premium Statistic Change in retail ad spend worldwide 2025, by medium
  • Premium Statistic Change in telecommunications ad spend worldwide 2025, by medium

Channel spending

8
  • Premium Statistic Display ad spend worldwide 2025-2028
  • Premium Statistic Banner advertising revenue worldwide 2019-2030
  • Premium Forecast Digital video ad revenues worldwide 2017-2030
  • Premium Forecast Search ad spending worldwide 2019-2030
  • Premium Statistic Revenue of the digital classifieds industry worldwide 2019-2030
  • Premium Forecast Social media advertising spending worldwide 2017-2031
  • Premium Forecast Mobile ad spending worldwide 2017-2030
  • Premium Statistic Programmatic ad spend worldwide 2017-2030

Marketer perspective

5
  • Premium Statistic Leading marketing concerns worldwide 2025
  • Premium Statistic Reliance on third-party cookies among advertisers worldwide 2024
  • Premium Statistic Platforms profiting from cookie deprecation worldwide 2024
  • Premium Statistic Most impactful content measures driving revenues for marketers worldwide 2024
  • Premium Statistic Time marketers spend on manual optimization of digital campaigns worldwide 2025

Consumer perspective

5
  • Premium Statistic Main sources for online shopping inspiration worldwide 2025
  • Premium Statistic Leading channels for product search worldwide 2025
  • Premium Statistic Share of consumers wanting compressed commerce worldwide 2025, by country
  • Basic Statistic What consumers find creepy or cool about targeted ads & personalization 2024
  • Premium Statistic Consumers' comfort with brands using AI in their advertising worldwide 2024
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