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Advertising in North America

Statistics report on advertising in North America

A compilation of the latest statistics on advertising in North America, a world region comprising Canada, Mexico, and the United States. The report provides an overview of the sector before delving into each of the three markets.

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Table of contents

Overview

9
  • Premium Statistic Advertising spending worldwide 2025-2028, by region
  • Premium Forecast Ad spending in North America 2017-2030
  • Premium Forecast Change in advertising spending in North America 2018-2029, by medium
  • Premium Forecast Revenue in the advertising market in North America 2017-2031
  • Premium Forecast TV and video ad spend in North America 2017-2030
  • Premium Forecast Audio ad spend in North America 2017-2030
  • Premium Forecast Print ad spending in North America 2017-2030
  • Premium Forecast OOH ad spending in North America 2017-2030
  • Premium Forecast Distribution of traditional & digital ad spending in North America 2026, by country

United States

10
  • Premium Forecast Revenue in the advertising market in the United States 2017-2031
  • Premium Statistic Year-over-year monthly change in advertising spending in the U.S. 2024-2025
  • Premium Statistic Ad revenues in the U.S. 2025-2029, by medium
  • Basic Statistic Online advertising revenue in the U.S. 2000-2025
  • Premium Statistic Leading advertisers in the U.S. 2023, by advertising spending
  • Premium Statistic Local advertising spending in the U.S. in 2024, by category
  • Premium Statistic Most common sources of new brand discovery among internet users in the U.S. 2024
  • Premium Forecast Non-digital advertising touchpoints in the U.S. 2025
  • Premium Forecast Digital advertising touchpoints in the U.S. 2025
  • Premium Forecast Attitudes towards online advertising in the U.S. 2025

Canada

10
  • Premium Statistic Traditional and digital ad spending in Canada 2017-2030
  • Premium Statistic Change in advertising spending in Canada 2015-2025
  • Premium Statistic Internet advertising revenue in Canada 2023, by format
  • Premium Statistic Growth rate of digital advertising spending in Canada 2023-2028
  • Premium Statistic Canada internet ad revenue 2023, by category
  • Premium Statistic Digital ad spend share in Canada 2023, by format
  • Premium Statistic Most common sources of new brand discovery among internet users in Canada 2024
  • Premium Forecast Non-digital advertising touchpoints in Canada 2025
  • Premium Forecast Digital advertising touchpoints in Canada 2025
  • Premium Forecast Attitudes towards online advertising in Canada 2025

Mexico

10
  • Premium Statistic Advertising spending in Mexico 2016-2024
  • Premium Statistic Digital vs. traditional ad spending in Mexico 2024
  • Premium Statistic Advertising spending in Mexico 2024, by medium
  • Premium Statistic Distribution of brands' traditional ad expenditure in Mexico 2024-2025, by format
  • Premium Statistic Distribution of brands' digital ad expenditure in Mexico 2024-2025, by format
  • Premium Statistic Digital advertising spending in Mexico 2014-2024
  • Premium Statistic Most common sources of new brand discovery among internet users in Mexico Q2 2025
  • Premium Forecast Non-digital advertising touchpoints in Mexico 2025
  • Premium Forecast Digital advertising touchpoints in Mexico 2025
  • Premium Forecast Attitudes towards online advertising in Mexico 2025
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