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Digital advertising in Saudi Arabia

Statistics report on digital advertising in Saudi Arabia

This report presents figures about the digital advertising in Saudi Arabia. It provides an overview on internet usage and key advertising figures in the country. Moreover, it gives information on social media advertising and consumer preferences.

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Table of contents

Regional overview

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  • Premium Statistic Digital ad spend in the Middle East & North Africa 2021-2024
  • Premium Statistic Middle East & North Africa: digital ad spend growth 2021-2023
  • Premium Statistic Value of digital ad spending in MENA 2023, by format
  • Premium Statistic Mobile games ad volume growth in the Middle East & North Africa 2023, by genre

Internet usage

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  • Premium Statistic Daily time spent online by users worldwide Q3 2024, by region
  • Basic Statistic Internet usage penetration rate in Saudi Arabia 2000-2050
  • Premium Forecast Number of smartphone users in Saudi Arabia 2010-2050
  • Premium Forecast Mobile internet usage penetration rate in Saudi Arabia 2010-2050

Key indicators

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  • Premium Forecast Revenue in the advertising market worldwide 2017-2031
  • Premium Forecast Traditional TV Advertising ad spending in Saudi Arabia 2017-2030
  • Premium Forecast Revenue in the digital video advertising segment in Saudi Arabia 2017-2031
  • Premium Forecast DOOH ad spending in Saudi Arabia 2017-2030

Social media advertising

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  • Premium Forecast Social media advertising spending in Saudi Arabia 2017-2031
  • Basic Statistic Facebook users in Saudi Arabia 2017-2030
  • Premium Statistic Most used social media platforms Saudi Arabia Q3 2024
  • Premium Statistic Distribution of Meta's advertisements male audience Saudi Arabia 2025, by age
  • Premium Statistic Distribution of Meta's advertisement female audience Saudi Arabia 2025, by age group

Consumer preferences

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  • Premium Forecast People getting annoyed by online ads in selected countries worldwide 2025
  • Premium Statistic Sources of brand discovery Saudi Arabia Q3 2023
  • Premium Statistic Use of social media for brand research Saudi Arabia Q3 2024
  • Premium Statistic Most used social media platforms Saudi Arabia Q3 2024
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