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Digital retail media advertising in Latin America

Statistics report on digital retail media advertising in Latin America

A compilation of the latest statistics on digital retail media advertising in Latin America, including data on the subsegment's key players and the region's ad audiences.

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Table of contents

Global overview

5
  • Premium Statistic Digital retail media ad spend worldwide 2018-2028
  • Premium Statistic Digital retail media ad spend growth worldwide 2018-2028
  • Premium Statistic Detail media share in digital ad spend worldwide 2018-2028
  • Premium Statistic Commerce ad spending in leading ad markets worldwide 2026-2027
  • Premium Statistic Change in commerce ad spending in leading ad markets worldwide 2026

Latin American overview

4
  • Premium Statistic Digital retail media ad revenues in Latin America 2021-2028
  • Premium Statistic Annual change in digital retail media ad spending in Latin America 2023-2024
  • Premium Statistic Digital media where advertisers most wanted to insert ads in Latin America 2025
  • Premium Statistic E-commerce professionals' top digital retail media ad formats in Latin America 2023

Key players

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  • Premium Statistic Digital retail media ad revenue of selected platforms in Latin America 2023
  • Premium Statistic Share of online retail media ad revenue in Latin America 2023, by player
  • Premium Statistic Change in digital retail media ad revenue in Latin America 2023, by player
  • Premium Statistic Ad services revenue generated by MercadoLibre, Inc. worldwide 2022-2024
  • Premium Statistic Mercado Libre ad services revenue's share in its GMV worldwide 2022-2024
  • Premium Statistic Digital retail media ad revenue of Amazon.com.br in Latin America 2022-2023
  • Premium Statistic Digital retail media ad revenue of Magazine Luiza in Latin America 2022-2023
  • Premium Statistic Digital retail media ad revenue of Amazon.com.mx in Latin America 2022-2023
  • Premium Statistic Digital retail media ad revenue of Americanas in Latin America 2022-2023

Audience insights

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  • Premium Forecast Digital advertising touchpoints in Chile 2024
  • Premium Forecast Digital advertising touchpoints in Peru 2024
  • Premium Forecast Digital advertising touchpoints in Brazil 2025
  • Premium Forecast Digital advertising touchpoints in Argentina 2024
  • Premium Forecast Digital advertising touchpoints in Colombia 2026
  • Premium Forecast Digital advertising touchpoints in the Dominican Republic 2024
  • Premium Forecast Digital advertising touchpoints in Mexico 2025
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