An October 2022 survey found that most of U.S. Netflix subscribers would keep their subscription if the service included ads, with ** percent saying that they would do so if the fee declined. However, ** percent said they would not keep a Netflix subscription if it became ad-funded.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how ÌÇÐÄÆÆ½â°æ can support your business.
MediaPost. (October 27, 2022). Circumstances under which consumers would keep a Netflix subscription if it became ad-funded in the United States as of October 2022 [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 15, 2026, from /statistics/947925/netflix-with-ads-subscribers-attitudes/
MediaPost. "Circumstances under which consumers would keep a Netflix subscription if it became ad-funded in the United States as of October 2022." Chart. October 27, 2022. ÌÇÐÄÆÆ½â°æ. Accessed July 15, 2026. /statistics/947925/netflix-with-ads-subscribers-attitudes/
MediaPost. (2022). Circumstances under which consumers would keep a Netflix subscription if it became ad-funded in the United States as of October 2022. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 15, 2026. /statistics/947925/netflix-with-ads-subscribers-attitudes/
MediaPost. "Circumstances under Which Consumers Would Keep a Netflix Subscription If It Became Ad-funded in The United States as of October 2022." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 27 Oct 2022, /statistics/947925/netflix-with-ads-subscribers-attitudes/
MediaPost, Circumstances under which consumers would keep a Netflix subscription if it became ad-funded in the United States as of October 2022 ÌÇÐÄÆÆ½â°æ, /statistics/947925/netflix-with-ads-subscribers-attitudes/ (last visited July 15, 2026)
Circumstances under which consumers would keep a Netflix subscription if it became ad-funded in the United States as of October 2022 [Graph], MediaPost, October 27, 2022. [Online]. Available: /statistics/947925/netflix-with-ads-subscribers-attitudes/