According to a study published in November 2022, women were more likely to use ad-supported video-on-demand tiers than men in the United States, with **** percent of ad-funded users being women. Meanwhile, the share of female ad-free users amounted to **** percent.
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MediaPost. (November 1, 2022). Distribution of ad-free and ad-supported subscribers of selected hybrid video-on-demand services in the United States as of November 2022, by gender [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 26, 2026, from /statistics/1359085/ad-supported-ad-free-video-streaming-us-by-gender/
MediaPost. "Distribution of ad-free and ad-supported subscribers of selected hybrid video-on-demand services in the United States as of November 2022, by gender." Chart. November 1, 2022. ÌÇÐÄÆƽâ°æ. Accessed July 26, 2026. /statistics/1359085/ad-supported-ad-free-video-streaming-us-by-gender/
MediaPost. (2022). Distribution of ad-free and ad-supported subscribers of selected hybrid video-on-demand services in the United States as of November 2022, by gender. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 26, 2026. /statistics/1359085/ad-supported-ad-free-video-streaming-us-by-gender/
MediaPost. "Distribution of Ad-free and Ad-supported Subscribers of Selected Hybrid Video-on-demand Services in The United States as of November 2022, by Gender." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 1 Nov 2022, /statistics/1359085/ad-supported-ad-free-video-streaming-us-by-gender/
MediaPost, Distribution of ad-free and ad-supported subscribers of selected hybrid video-on-demand services in the United States as of November 2022, by gender ÌÇÐÄÆƽâ°æ, /statistics/1359085/ad-supported-ad-free-video-streaming-us-by-gender/ (last visited July 26, 2026)
Distribution of ad-free and ad-supported subscribers of selected hybrid video-on-demand services in the United States as of November 2022, by gender [Graph], MediaPost, November 1, 2022. [Online]. Available: /statistics/1359085/ad-supported-ad-free-video-streaming-us-by-gender/
