In June 2022, the share of people signing up for an ad-supported HBO subscription in the U.S. amounted to ** percent. This marked an increase of ** percentage points compared with the same month of the previous year and showed that a two-tier business model pays off for streaming services.
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Activate. (October 26, 2022). Distribution of gross HBO Max subscriber additions in the United States from June 2021 to June 2022, by tier [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 23, 2026, from /statistics/1346803/hbo-max-subscriber-addtions-us-by-tier/
Activate. "Distribution of gross HBO Max subscriber additions in the United States from June 2021 to June 2022, by tier." Chart. October 26, 2022. ÌÇÐÄÆƽâ°æ. Accessed July 23, 2026. /statistics/1346803/hbo-max-subscriber-addtions-us-by-tier/
Activate. (2022). Distribution of gross HBO Max subscriber additions in the United States from June 2021 to June 2022, by tier. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 23, 2026. /statistics/1346803/hbo-max-subscriber-addtions-us-by-tier/
Activate. "Distribution of Gross Hbo Max Subscriber Additions in The United States from June 2021 to June 2022, by Tier." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 26 Oct 2022, /statistics/1346803/hbo-max-subscriber-addtions-us-by-tier/
Activate, Distribution of gross HBO Max subscriber additions in the United States from June 2021 to June 2022, by tier ÌÇÐÄÆƽâ°æ, /statistics/1346803/hbo-max-subscriber-addtions-us-by-tier/ (last visited July 23, 2026)
Distribution of gross HBO Max subscriber additions in the United States from June 2021 to June 2022, by tier [Graph], Activate, October 26, 2022. [Online]. Available: /statistics/1346803/hbo-max-subscriber-addtions-us-by-tier/
