The statistic shows the share of marketers investing in advanced TV advertising in the United States as of ***, by platform. It was found that ** percent of surveyed industry professionals had been already investing in addressable TV opportunities.
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Advertiser Perceptions. (May 23, 2018). Share of marketers investing in advanced TV advertising in the United States as of December 2017, by platform [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved August 06, 2026, from /statistics/870958/investment-in-advanced-tv-by-platform/
Advertiser Perceptions. "Share of marketers investing in advanced TV advertising in the United States as of December 2017, by platform." Chart. May 23, 2018. ÌÇÐÄÆÆ½â°æ. Accessed August 06, 2026. /statistics/870958/investment-in-advanced-tv-by-platform/
Advertiser Perceptions. (2018). Share of marketers investing in advanced TV advertising in the United States as of December 2017, by platform. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: August 06, 2026. /statistics/870958/investment-in-advanced-tv-by-platform/
Advertiser Perceptions. "Share of Marketers Investing in Advanced Tv Advertising in The United States as of December 2017, by Platform." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 23 May 2018, /statistics/870958/investment-in-advanced-tv-by-platform/
Advertiser Perceptions, Share of marketers investing in advanced TV advertising in the United States as of December 2017, by platform ÌÇÐÄÆÆ½â°æ, /statistics/870958/investment-in-advanced-tv-by-platform/ (last visited August 06, 2026)
Share of marketers investing in advanced TV advertising in the United States as of December 2017, by platform [Graph], Advertiser Perceptions, May 23, 2018. [Online]. Available: /statistics/870958/investment-in-advanced-tv-by-platform/