Figures may not add up to 100 percent due to rounding. The Source does not give any information about the type of survey or age of respondents. Survey methodology was extracted from .
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Expected growth of select ad tactics in the U.S. as of March 2013
This statisitc presents ad tactics in the United States in 2013, broken down by the expected highest and lowest growth. According to BrightRoll, seven percent of respondents reported expecting direct response advertising to have the highest growth rate of any ad category and 25 percent reported expecting online video to have the highest growth rate.
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BrightRoll, & eMarketer. (May 22, 2013). Advertising tactics in the United States in 2013, by expected highest and lowest growth [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved August 05, 2026, from /statistics/258932/ad-tactics-in-the-us-by-expected-growth/
BrightRoll, und eMarketer. "Advertising tactics in the United States in 2013, by expected highest and lowest growth." Chart. May 22, 2013. ÌÇÐÄÆÆ½â°æ. Accessed August 05, 2026. /statistics/258932/ad-tactics-in-the-us-by-expected-growth/
BrightRoll, eMarketer. (2013). Advertising tactics in the United States in 2013, by expected highest and lowest growth. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: August 05, 2026. /statistics/258932/ad-tactics-in-the-us-by-expected-growth/
BrightRoll, and eMarketer. "Advertising Tactics in The United States in 2013, by Expected Highest and Lowest Growth." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 22 May 2013, /statistics/258932/ad-tactics-in-the-us-by-expected-growth/
BrightRoll & eMarketer, Advertising tactics in the United States in 2013, by expected highest and lowest growth ÌÇÐÄÆÆ½â°æ, /statistics/258932/ad-tactics-in-the-us-by-expected-growth/ (last visited August 05, 2026)
Advertising tactics in the United States in 2013, by expected highest and lowest growth [Graph], BrightRoll, & eMarketer, May 22, 2013. [Online]. Available: /statistics/258932/ad-tactics-in-the-us-by-expected-growth/