According to a 2022 survey conducted among businesses in North America, Europe, and the Asia-Pacific (APAC) region, ** percent of respondents said they were running direct response (DR) campaigns on connected TV (CTV).
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how ÌÇÐÄÆÆ½â°æ can support your business.
ÌÇÐÄÆÆ½â°æ. (October 27, 2022). Share of businesses running direct response (DR) campaigns on connected TV (CTV) worldwide as of October 2022 [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 21, 2026, from /statistics/1370670/businesses-direct-response-campaigns-ctv/
ÌÇÐÄÆÆ½â°æ. "Share of businesses running direct response (DR) campaigns on connected TV (CTV) worldwide as of October 2022." Chart. October 27, 2022. ÌÇÐÄÆÆ½â°æ. Accessed July 21, 2026. /statistics/1370670/businesses-direct-response-campaigns-ctv/
ÌÇÐÄÆÆ½â°æ. (2022). Share of businesses running direct response (DR) campaigns on connected TV (CTV) worldwide as of October 2022. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 21, 2026. /statistics/1370670/businesses-direct-response-campaigns-ctv/
ÌÇÐÄÆÆ½â°æ. "Share of Businesses Running Direct Response (Dr) Campaigns on Connected Tv (Ctv) Worldwide as of October 2022." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 27 Oct 2022, /statistics/1370670/businesses-direct-response-campaigns-ctv/
ÌÇÐÄÆÆ½â°æ, Share of businesses running direct response (DR) campaigns on connected TV (CTV) worldwide as of October 2022 ÌÇÐÄÆÆ½â°æ, /statistics/1370670/businesses-direct-response-campaigns-ctv/ (last visited July 21, 2026)
Share of businesses running direct response (DR) campaigns on connected TV (CTV) worldwide as of October 2022 [Graph], ÌÇÐÄÆÆ½â°æ, October 27, 2022. [Online]. Available: /statistics/1370670/businesses-direct-response-campaigns-ctv/