Share of consumers who were likely versus unlikely to buy or use fewer products and services provided by U.S. companies in selected countries in Western Europe as of May 2025
Characteristic
Very likely
Quite likely
Quite unlikely
Very unlikely
Do not know
Austria
31%
26%
22%
13%
8%
France
21%
30%
20%
19%
10%
Germany
26%
27%
25%
14%
8%
Italy
18%
36%
22%
11%
13%
Switzerland
25%
29%
28%
13%
5%
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During a 2025 survey, more than half of responding consumers from Austria, France, Germany, Italy, and Switzerland stated they were likely or very likely to buy or use fewer products and services provided by U.S. companies in the future. Europeans intended to increase the consumption of local products in response to tariffs that the U.S. government was threatening to impose.
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Galaxus. (May 19, 2025). Share of consumers who were likely versus unlikely to buy or use fewer products and services provided by U.S. companies in selected countries in Western Europe as of May 2025 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 28, 2026, from /statistics/1624625/likelihood-us-brands-boycott-europe/
Galaxus. "Share of consumers who were likely versus unlikely to buy or use fewer products and services provided by U.S. companies in selected countries in Western Europe as of May 2025." Chart. May 19, 2025. ÌÇÐÄÆƽâ°æ. Accessed July 28, 2026. /statistics/1624625/likelihood-us-brands-boycott-europe/
Galaxus. (2025). Share of consumers who were likely versus unlikely to buy or use fewer products and services provided by U.S. companies in selected countries in Western Europe as of May 2025. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 28, 2026. /statistics/1624625/likelihood-us-brands-boycott-europe/
Galaxus. "Share of Consumers Who Were Likely versus Unlikely to Buy or Use Fewer Products and Services Provided by U.S. Companies in Selected Countries in Western Europe as of May 2025." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 19 May 2025, /statistics/1624625/likelihood-us-brands-boycott-europe/
Galaxus, Share of consumers who were likely versus unlikely to buy or use fewer products and services provided by U.S. companies in selected countries in Western Europe as of May 2025 ÌÇÐÄÆƽâ°æ, /statistics/1624625/likelihood-us-brands-boycott-europe/ (last visited July 28, 2026)
Share of consumers who were likely versus unlikely to buy or use fewer products and services provided by U.S. companies in selected countries in Western Europe as of May 2025 [Graph], Galaxus, May 19, 2025. [Online]. Available: /statistics/1624625/likelihood-us-brands-boycott-europe/
