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Main reasons for boycotting foreign brands or companies among consumers in China as of May 2023

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Sources

Release date

June 2023

Region

China

Survey time period

May 4 to 6, 2023

Number of respondents

427 respondents

Special properties

among consumers who claimed they had boycotted a foreign brand

Citation formats

Common reasons for boycotting foreign brands in China 2023

Published by ÌÇÐÄÆƽâ°æ Research Department, Jun 16, 2023
A consumer survey conducted in May 2023 discovered that unethical corporate behaviors and criticisms of Chinese government were the most cited reasons for boycotting a foreign brand, with a third of Chinese respondents confirming so. A lack of local presence was another important factor in making a boycott decision, as in *** respondents preferred to shop with companies and brands based in China.
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