According to a survey conducted by in August 2025, comfort was the top priority to consider for most consumers in China when choosing sportswear, with ** percent of respondents selecting it. Quality followed, with ** percent of respondents choosing it as a key factor.
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Rakuten Insight. (September 8, 2025). Leading factors to consider when buying sportswear among consumers in China as of August 2025 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 26, 2026, from /statistics/1623434/china-sportswear-purchase-decision-making-factors/
Rakuten Insight. "Leading factors to consider when buying sportswear among consumers in China as of August 2025." Chart. September 8, 2025. ÌÇÐÄÆƽâ°æ. Accessed July 26, 2026. /statistics/1623434/china-sportswear-purchase-decision-making-factors/
Rakuten Insight. (2025). Leading factors to consider when buying sportswear among consumers in China as of August 2025. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 26, 2026. /statistics/1623434/china-sportswear-purchase-decision-making-factors/
Rakuten Insight. "Leading Factors to Consider When Buying Sportswear among Consumers in China as of August 2025." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 8 Sep 2025, /statistics/1623434/china-sportswear-purchase-decision-making-factors/
Rakuten Insight, Leading factors to consider when buying sportswear among consumers in China as of August 2025 ÌÇÐÄÆƽâ°æ, /statistics/1623434/china-sportswear-purchase-decision-making-factors/ (last visited July 26, 2026)
Leading factors to consider when buying sportswear among consumers in China as of August 2025 [Graph], Rakuten Insight, September 8, 2025. [Online]. Available: /statistics/1623434/china-sportswear-purchase-decision-making-factors/
