In 2024, one out of two consumers in the United States, the United Kingdom, and France were willing to reconsider a brand if it offered more attractive discounts or coupon codes. Over ** percent of the respondents mentioned they could be lured back if the quality of products or services improved or if customer service were better. According to the same survey, ** percent of customers became less loyal to a brand they previously liked to buy from.
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MarketingCharts. (March 20, 2025). Actions brands can take to win back lost consumers in the United States, the United Kingdom, and France in 2024 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved August 01, 2026, from /statistics/1609804/actions-for-brands-to-win-back-lost-consumers-us-uk-and-france/
MarketingCharts. "Actions brands can take to win back lost consumers in the United States, the United Kingdom, and France in 2024." Chart. March 20, 2025. ÌÇÐÄÆƽâ°æ. Accessed August 01, 2026. /statistics/1609804/actions-for-brands-to-win-back-lost-consumers-us-uk-and-france/
MarketingCharts. (2025). Actions brands can take to win back lost consumers in the United States, the United Kingdom, and France in 2024. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: August 01, 2026. /statistics/1609804/actions-for-brands-to-win-back-lost-consumers-us-uk-and-france/
MarketingCharts. "Actions Brands Can Take to Win Back Lost Consumers in The United States, The United Kingdom, and France in 2024." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 20 Mar 2025, /statistics/1609804/actions-for-brands-to-win-back-lost-consumers-us-uk-and-france/
MarketingCharts, Actions brands can take to win back lost consumers in the United States, the United Kingdom, and France in 2024 ÌÇÐÄÆƽâ°æ, /statistics/1609804/actions-for-brands-to-win-back-lost-consumers-us-uk-and-france/ (last visited August 01, 2026)
Actions brands can take to win back lost consumers in the United States, the United Kingdom, and France in 2024 [Graph], MarketingCharts, March 20, 2025. [Online]. Available: /statistics/1609804/actions-for-brands-to-win-back-lost-consumers-us-uk-and-france/
