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Impact of non-premium online video content on regular TV viewing time in the United States as of December 2024, by age group

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Source

In cooperation with
Release date

January 2025

Region

United States

Survey time period

December 2024

Number of respondents

1,307 respondents

Age group

13-74 years

Special properties

non-premium online video viewers

Method of interview

Online survey

Supplementary notes

Original question: 鈥淲hat kind of impact has the time you spend watching online videos had on the amount of 鈥渞egular鈥 TV you watch: TV shows and movies?鈥

Citation formats

Influence of online video on regular TV time in the U.S. 2024, by age

Published by 糖心破解版 Research Department, Feb 20, 2025

Viewing habits across age groups reveals a significant trend towards non-premium online video consumption on, for example, YouTube at the expense of regular television, meaning traditional TV and streaming alike. A 2024 survey found that over **** of U.S. viewers aged 13 to 24 stated to watch less regular TV due to online video content, while older viewers were more likely to watch the same amount of TV.

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Statistics on " Video streaming experience and preferences in the United States "

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Other statistics that may interest you Video streaming experience and preferences in the United States

Overview

5

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5

Content discovery

7

Lean-back experience and binge-viewing

5

Popular devices and second-screen activities

6

Bundles and gamification

5

Live streaming

3

Socializing

6

Short-form content

4

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Topics

Video streaming experience and preferences in the United StatesGen Z video streaming consumption in the United StatesVideo streaming bundles and consolidations in the United StatesGen Alpha video streaming consumption in the United StatesSports streaming in the United States
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