According to a survey conducted in August 2024, nearly half of consumers in the United States indicated that their primary motivation for choosing free ad-supported streaming services was variety, making it the most mentioned reason. Another 45 percent of U.S. respondents also expressed that free streaming channels are easy to use.
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Hub Entertainment Research. (February 4, 2025). Main reasons for choosing free ad-supported streaming TV (FAST) services in the United States as of August 2024 [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 28, 2026, from /statistics/1459048/reasons-choosing-free-ad-supported-streaming-tv-services-us/
Hub Entertainment Research. "Main reasons for choosing free ad-supported streaming TV (FAST) services in the United States as of August 2024." Chart. February 4, 2025. ÌÇÐÄÆÆ½â°æ. Accessed July 28, 2026. /statistics/1459048/reasons-choosing-free-ad-supported-streaming-tv-services-us/
Hub Entertainment Research. (2025). Main reasons for choosing free ad-supported streaming TV (FAST) services in the United States as of August 2024. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 28, 2026. /statistics/1459048/reasons-choosing-free-ad-supported-streaming-tv-services-us/
Hub Entertainment Research. "Main Reasons for Choosing Free Ad-supported Streaming Tv (Fast) Services in The United States as of August 2024." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 4 Feb 2025, /statistics/1459048/reasons-choosing-free-ad-supported-streaming-tv-services-us/
Hub Entertainment Research, Main reasons for choosing free ad-supported streaming TV (FAST) services in the United States as of August 2024 ÌÇÐÄÆÆ½â°æ, /statistics/1459048/reasons-choosing-free-ad-supported-streaming-tv-services-us/ (last visited July 28, 2026)
Main reasons for choosing free ad-supported streaming TV (FAST) services in the United States as of August 2024 [Graph], Hub Entertainment Research, February 4, 2025. [Online]. Available: /statistics/1459048/reasons-choosing-free-ad-supported-streaming-tv-services-us/