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Daily time spent viewing social videos and subscription video-on-demand (SVOD) by millennials and Generation Z in the United States in 2024 (in hours)

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Source

Release date

August 2024

Region

United States

Survey time period

2023, 2024

Supplementary notes

Figures have been rounded.

Citation formats

Time spent viewing social videos and SVOD in the U.S. 2024, by generation

Published by ÌÇÐÄÆƽâ°æ Research Department, Dec 20, 2024

In 2024, the daily number of hours spent watching subscription video-on-demand (SVOD) was higher than hours spent viewing social videos for both millennials and Gen Z. Moreover, millennials spend nearly the number of hours on SVOD compared to Gen Z.

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Statistics on " Video streaming experience and preferences in the United States "

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Other statistics that may interest you Video streaming experience and preferences in the United States

Overview

5

Streaming features and reasons

5

Content discovery

7

Lean-back experience and binge-viewing

5

Popular devices and second-screen activities

6

Bundles and gamification

5

Live streaming

3

Socializing

6

Short-form content

4

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Topics

Gen Z video streaming consumption in the United StatesGen Z media consumption in the United StatesGen Z news consumption in the U.S.Generation Z in GermanyGeneration Z in Australia
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