According to a survey conducted in 2024, some desired features for streaming services revealed a preference for customization across generations. The most desired feature was the ability to pay only for the channels they want, with nearly **** of Gen X consumers indicating the highest interest. Compatibility with other platforms ranked as the second most wished feature. Notably, games were the least feature wished, although Gen Z and millennials showed slightly more enthusiasm than their older counterparts.
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Top10.com. (March 24, 2024). Most desired features for video streaming services in the United States as of 2024, by generation [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 15, 2026, from /statistics/1461494/most-desired-features-to-streaming-services-by-generation-us/
Top10.com. "Most desired features for video streaming services in the United States as of 2024, by generation." Chart. March 24, 2024. ÌÇÐÄÆÆ½â°æ. Accessed July 15, 2026. /statistics/1461494/most-desired-features-to-streaming-services-by-generation-us/
Top10.com. (2024). Most desired features for video streaming services in the United States as of 2024, by generation. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 15, 2026. /statistics/1461494/most-desired-features-to-streaming-services-by-generation-us/
Top10.com. "Most Desired Features for Video Streaming Services in The United States as of 2024, by Generation." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 24 Mar 2024, /statistics/1461494/most-desired-features-to-streaming-services-by-generation-us/
Top10.com, Most desired features for video streaming services in the United States as of 2024, by generation ÌÇÐÄÆÆ½â°æ, /statistics/1461494/most-desired-features-to-streaming-services-by-generation-us/ (last visited July 15, 2026)
Most desired features for video streaming services in the United States as of 2024, by generation [Graph], Top10.com, March 24, 2024. [Online]. Available: /statistics/1461494/most-desired-features-to-streaming-services-by-generation-us/