During a July 2025 survey among adults in the United States, nearly ** percent of respondents somewhat or strongly agreed that they tended to buy brands that reflected their personal values. Around ** percent of the interviewees disagreed.
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Ipsos. (July 18, 2025). Percentage of consumers tending to buy brands that reflected their personal values in the United States as of July 2025 [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 26, 2026, from /statistics/1496983/buying-brands-that-reflect-personal-values-united-states/
Ipsos. "Percentage of consumers tending to buy brands that reflected their personal values in the United States as of July 2025." Chart. July 18, 2025. ÌÇÐÄÆÆ½â°æ. Accessed July 26, 2026. /statistics/1496983/buying-brands-that-reflect-personal-values-united-states/
Ipsos. (2025). Percentage of consumers tending to buy brands that reflected their personal values in the United States as of July 2025. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 26, 2026. /statistics/1496983/buying-brands-that-reflect-personal-values-united-states/
Ipsos. "Percentage of Consumers Tending to Buy Brands That Reflected Their Personal Values in The United States as of July 2025." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 18 Jul 2025, /statistics/1496983/buying-brands-that-reflect-personal-values-united-states/
Ipsos, Percentage of consumers tending to buy brands that reflected their personal values in the United States as of July 2025 ÌÇÐÄÆÆ½â°æ, /statistics/1496983/buying-brands-that-reflect-personal-values-united-states/ (last visited July 26, 2026)
Percentage of consumers tending to buy brands that reflected their personal values in the United States as of July 2025 [Graph], Ipsos, July 18, 2025. [Online]. Available: /statistics/1496983/buying-brands-that-reflect-personal-values-united-states/