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Attitudes towards beauty purchases among Gen Z in the United States in 2024

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Source

Release date

April 2024

Region

United States

Survey time period

April 2024

Number of respondents

1,021*

Special properties

U.S. beauty shoppers

Supplementary notes

Respondents were asked which option best described their approach to buying beauty items.

The age of respondents and the survey type was not specified by the source.

*Total number of participants in the survey.

Citation formats

Attitudes towards beauty purchases among Gen Z in the U.S. 2024

Published by ÌÇÐÄÆƽâ°æ Research Department, Jul 15, 2024

According to the results of a 2024 survey, around ** of Gen Z respondents in the United States stated that they tended to buy the exact same beauty products. This was the most popular approach to beauty shopping, followed by around ** percent of Gen Z participants saying that they tended to look for new brands to try.

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