| Characteristic | Very important | Not important at all |
|---|---|---|
| - | - | - |
| - | - | - |
| - | - | - |
| - | - | - |
| - | - | - |
| - | - | - |
| - | - | - |
| - | - | - |
| - | - | - |
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Source
Source
Release date
March 2026
More information
Region
United States
Survey time period
2026
Number of respondents
1,050 beauty shoppers
Special properties
U.S. beauty shoppers
Supplementary notes
The source asked respondents how important the following attributes of a beauty brand and/or its products when it comes to deciding to purchase its products.
The age of respondents and the survey type was not specified by the source.
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