A 2025 survey conducted by revealed that advertisements on social media platforms had a moderate impact on purchase decisions in Hong Kong. Only ** percent of female and **Â percent of male respondents had made more than *** times of purchases after seeing social media ads in the last 12 months prior to the survey period.
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Rakuten Insight. (July 22, 2025). Frequency of purchasing an item after viewing an ad on social media platforms in Hong Kong as of June 2025, by gender [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved August 03, 2026, from /statistics/1405950/hong-kong-social-media-ads-purchase-influence-by-gender/
Rakuten Insight. "Frequency of purchasing an item after viewing an ad on social media platforms in Hong Kong as of June 2025, by gender." Chart. July 22, 2025. ÌÇÐÄÆƽâ°æ. Accessed August 03, 2026. /statistics/1405950/hong-kong-social-media-ads-purchase-influence-by-gender/
Rakuten Insight. (2025). Frequency of purchasing an item after viewing an ad on social media platforms in Hong Kong as of June 2025, by gender. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: August 03, 2026. /statistics/1405950/hong-kong-social-media-ads-purchase-influence-by-gender/
Rakuten Insight. "Frequency of Purchasing An Item after Viewing An Ad on Social Media Platforms in Hong Kong as of June 2025, by Gender." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 22 Jul 2025, /statistics/1405950/hong-kong-social-media-ads-purchase-influence-by-gender/
Rakuten Insight, Frequency of purchasing an item after viewing an ad on social media platforms in Hong Kong as of June 2025, by gender ÌÇÐÄÆƽâ°æ, /statistics/1405950/hong-kong-social-media-ads-purchase-influence-by-gender/ (last visited August 03, 2026)
Frequency of purchasing an item after viewing an ad on social media platforms in Hong Kong as of June 2025, by gender [Graph], Rakuten Insight, July 22, 2025. [Online]. Available: /statistics/1405950/hong-kong-social-media-ads-purchase-influence-by-gender/
