During a survey carried out in late 2022, ** percent of responding full-time marketing and customer experience leaders from the Asia-Pacific region whose businesses used customer data platforms reported that they had already gained more direct relationships with customers and ** percent stated they noted a rise in customer loyalty.
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Business Today. (March 9, 2023). Benefits of customer data platforms (CDPs) according to marketing and customer experience leaders in the Asia-Pacific region as of November 2022 [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 24, 2026, from /statistics/1376761/apac-perceived-benefits-of-cdps/
Business Today. "Benefits of customer data platforms (CDPs) according to marketing and customer experience leaders in the Asia-Pacific region as of November 2022." Chart. March 9, 2023. ÌÇÐÄÆÆ½â°æ. Accessed July 24, 2026. /statistics/1376761/apac-perceived-benefits-of-cdps/
Business Today. (2023). Benefits of customer data platforms (CDPs) according to marketing and customer experience leaders in the Asia-Pacific region as of November 2022. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 24, 2026. /statistics/1376761/apac-perceived-benefits-of-cdps/
Business Today. "Benefits of Customer Data Platforms (Cdps) According to Marketing and Customer Experience Leaders in The Asia-pacific Region as of November 2022." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 9 Mar 2023, /statistics/1376761/apac-perceived-benefits-of-cdps/
Business Today, Benefits of customer data platforms (CDPs) according to marketing and customer experience leaders in the Asia-Pacific region as of November 2022 ÌÇÐÄÆÆ½â°æ, /statistics/1376761/apac-perceived-benefits-of-cdps/ (last visited July 24, 2026)
Benefits of customer data platforms (CDPs) according to marketing and customer experience leaders in the Asia-Pacific region as of November 2022 [Graph], Business Today, March 9, 2023. [Online]. Available: /statistics/1376761/apac-perceived-benefits-of-cdps/