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Reasons to purchase things via social media in Taiwan as of February 2025

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Source

In cooperation with
Release date

March 2025

Region

Taiwan

Survey time period

February 9 to 28, 2023

Number of respondents

6,067 respondents

Age group

16 years and older

Special properties

those who purchased something via social media before; multiple answers allowed

Supplementary notes

Original question: "Why did you purchase something on social media? (choose up to 3 of the most relevant answers)"

Citation formats

Reasons for social commerce purchases Taiwan 2025

Published by
F. Watty,
Apr 16, 2025

According to a survey conducted by in Taiwan in 2025 on social commerce, around ** percent of respondents answered that they purchased something via social media because it was convenient to do so. About ** percent respondents said it was because there was a sale or promotion code for buying the item.

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Social media in TaiwanFacebookInstagramYouTubeDemographics of Taiwan
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