Instagram was the leading social media platform driving online shoppers to retailers in Spain in 2024, with ** percent of all social traffic to retailers sites. YouTube ranked second.
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MikMak. (April 14, 2025). Leading social media platforms for e-commerce in Spain in 2024, by share of purchase intent clicks [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 21, 2026, from /statistics/1610239/top-social-media-sites-for-e-commerce-in-spain/
MikMak. "Leading social media platforms for e-commerce in Spain in 2024, by share of purchase intent clicks." Chart. April 14, 2025. ÌÇÐÄÆƽâ°æ. Accessed July 21, 2026. /statistics/1610239/top-social-media-sites-for-e-commerce-in-spain/
MikMak. (2025). Leading social media platforms for e-commerce in Spain in 2024, by share of purchase intent clicks. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 21, 2026. /statistics/1610239/top-social-media-sites-for-e-commerce-in-spain/
MikMak. "Leading Social Media Platforms for E-commerce in Spain in 2024, by Share of Purchase Intent Clicks." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 14 Apr 2025, /statistics/1610239/top-social-media-sites-for-e-commerce-in-spain/
MikMak, Leading social media platforms for e-commerce in Spain in 2024, by share of purchase intent clicks ÌÇÐÄÆƽâ°æ, /statistics/1610239/top-social-media-sites-for-e-commerce-in-spain/ (last visited July 21, 2026)
Leading social media platforms for e-commerce in Spain in 2024, by share of purchase intent clicks [Graph], MikMak, April 14, 2025. [Online]. Available: /statistics/1610239/top-social-media-sites-for-e-commerce-in-spain/
