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Average number of users reached per Instagram post from 2023 to 2024, by number of followers

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Source

In cooperation with
Release date

2024

Region

Worldwide

Survey time period

September 2023 to March 2024

Special properties

353,670 Instagram accounts, 15,365,25 Instagram posts

Citation formats

Instagram: average reach of posts 2023-2024, by number of followers

Published by Thuy D., Aug 31, 2024

In 2024, the average Instagram post from an account with under *** followers reached around Instagram users, up from in 2023. Huge accounts, with over * followers reach an average of * thousand users in 2024, down from * users in 2023.

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Overview

5

Benchmark

6

Reach

8

User Demographics

8

Influencers

8

Advertising & marketing

7

Engagement

7

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Topics

Instagram in EuropeSocial mediaFacebookInstagramSocial media advertising and marketing worldwide
Access all statistics starting from $2,388 USD yearly *

* For commercial use only

Basic Account

For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
  • Free Statistics
Based on your interests

Starter Account

For single users
$199 USD
per month, billed annually 1
Buy now
  • Free Statistics
  • Premium Statistics

  • The statistic on this page is a Premium Statistic and is included in this account.

Professional Account

For teams of up to 99 users
Talk to sales for pricing
Contact us
  • Free + Premium Statistics
  • Reports
  • Market ÌÇÐÄÆƽâ°æ

1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

Compare accounts
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