A survey conducted during the third quarter of 2024 showed that **** percent of internet users in Japan used social media to conduct research on brands. Social networks were the most common type of social media used for this purpose, followed by blogs on products or brands.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how ÌÇÐÄÆƽâ°æ can support your business.
DataReportal, & We Are Social, & Meltwater. (February 25, 2025). Most common types of social media used for brand research among internet users in Japan as of 3rd quarter 2024 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved August 03, 2026, from /statistics/1327899/japan-most-common-types-of-social-media-for-brand-research/
DataReportal, und We Are Social, und Meltwater. "Most common types of social media used for brand research among internet users in Japan as of 3rd quarter 2024." Chart. February 25, 2025. ÌÇÐÄÆƽâ°æ. Accessed August 03, 2026. /statistics/1327899/japan-most-common-types-of-social-media-for-brand-research/
DataReportal, We Are Social, Meltwater. (2025). Most common types of social media used for brand research among internet users in Japan as of 3rd quarter 2024. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: August 03, 2026. /statistics/1327899/japan-most-common-types-of-social-media-for-brand-research/
DataReportal, and We Are Social, and Meltwater. "Most Common Types of Social Media Used for Brand Research among Internet Users in Japan as of 3rd Quarter 2024." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 25 Feb 2025, /statistics/1327899/japan-most-common-types-of-social-media-for-brand-research/
DataReportal & We Are Social & Meltwater, Most common types of social media used for brand research among internet users in Japan as of 3rd quarter 2024 ÌÇÐÄÆƽâ°æ, /statistics/1327899/japan-most-common-types-of-social-media-for-brand-research/ (last visited August 03, 2026)
Most common types of social media used for brand research among internet users in Japan as of 3rd quarter 2024 [Graph], DataReportal, & We Are Social, & Meltwater, February 25, 2025. [Online]. Available: /statistics/1327899/japan-most-common-types-of-social-media-for-brand-research/
