According to a survey conducted among Generation Z in Japan in November 2024, more than ** percent of the respondents used YouTube. YouTube was the leading social media platform, ahead of Instagram, X, and TikTok.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how ÌÇÐÄÆÆ½â°æ can support your business.
CyberAgent. (February 10, 2025). Most commonly used social media among Generation Z in Japan as of November 2024 [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 29, 2026, from /statistics/1328075/japan-most-popular-social-media-gen-z/
CyberAgent. "Most commonly used social media among Generation Z in Japan as of November 2024." Chart. February 10, 2025. ÌÇÐÄÆÆ½â°æ. Accessed July 29, 2026. /statistics/1328075/japan-most-popular-social-media-gen-z/
CyberAgent. (2025). Most commonly used social media among Generation Z in Japan as of November 2024. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 29, 2026. /statistics/1328075/japan-most-popular-social-media-gen-z/
CyberAgent. "Most Commonly Used Social Media among Generation Z in Japan as of November 2024." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 10 Feb 2025, /statistics/1328075/japan-most-popular-social-media-gen-z/
CyberAgent, Most commonly used social media among Generation Z in Japan as of November 2024 ÌÇÐÄÆÆ½â°æ, /statistics/1328075/japan-most-popular-social-media-gen-z/ (last visited July 29, 2026)
Most commonly used social media among Generation Z in Japan as of November 2024 [Graph], CyberAgent, February 10, 2025. [Online]. Available: /statistics/1328075/japan-most-popular-social-media-gen-z/