The annual expenditure of businesses on X influencer marketing in Japan was projected to amount to **** billion Japanese yen in 2024. It was expected that the market would grow further in the coming years and reach a value of ** billion yen by 2029. The social media platform was acquired by Elon Musk in October 2022 and renamed from Twitter to X in July 2023.
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CyberBuzz. (November 7, 2024). Annual expenditure on X influencer marketing in Japan from 2022 to 2024 with a forecast until 2029 (in billion Japanese yen) [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 31, 2026, from /statistics/1246148/japan-twitter-influencer-marketing-market-size/
CyberBuzz. "Annual expenditure on X influencer marketing in Japan from 2022 to 2024 with a forecast until 2029 (in billion Japanese yen)." Chart. November 7, 2024. ÌÇÐÄÆƽâ°æ. Accessed July 31, 2026. /statistics/1246148/japan-twitter-influencer-marketing-market-size/
CyberBuzz. (2024). Annual expenditure on X influencer marketing in Japan from 2022 to 2024 with a forecast until 2029 (in billion Japanese yen). ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 31, 2026. /statistics/1246148/japan-twitter-influencer-marketing-market-size/
CyberBuzz. "Annual Expenditure on X Influencer Marketing in Japan from 2022 to 2024 with a Forecast until 2029 (in Billion Japanese Yen)." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 7 Nov 2024, /statistics/1246148/japan-twitter-influencer-marketing-market-size/
CyberBuzz, Annual expenditure on X influencer marketing in Japan from 2022 to 2024 with a forecast until 2029 (in billion Japanese yen) ÌÇÐÄÆƽâ°æ, /statistics/1246148/japan-twitter-influencer-marketing-market-size/ (last visited July 31, 2026)
Annual expenditure on X influencer marketing in Japan from 2022 to 2024 with a forecast until 2029 (in billion Japanese yen) [Graph], CyberBuzz, November 7, 2024. [Online]. Available: /statistics/1246148/japan-twitter-influencer-marketing-market-size/
