| Characteristic | Annual spending in billion Japanese yen |
|---|---|
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
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Source
Sources
Release date
December 2021
More information
Region
Japan
Survey time period
2020 to 2021
Special properties
annual spending by advertisers on digital signage advertising media***
Supplementary notes
*Prospect.
**Forecast.
***Only media costs are included, except for some cases where media costs and production costs are considered inseparable in commerce.
The digital signage advertising market consists of four segments: transportation, commercial facilities and stores, outdoor, and other. Digital signage advertising that makes use of taxis is part of the transportation segment.
100 Japanese yen equal 0.74 U.S. dollars or 0.70 euros as of December 2022.
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