In 2024, roughly *** billion euros were spent on digital display advertising in Turkey. Moreover, **** billion euros went to paid-for search and *** million euros were allocated to classifieds & directories.
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IAB Europe. (May 20, 2025). Digital advertising expenditure in Turkey in 2024, by format (in million euros) [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 16, 2026, from /statistics/892675/turkey-digital-ad-spend-by-format-and-device/
IAB Europe. "Digital advertising expenditure in Turkey in 2024, by format (in million euros)." Chart. May 20, 2025. ÌÇÐÄÆƽâ°æ. Accessed July 16, 2026. /statistics/892675/turkey-digital-ad-spend-by-format-and-device/
IAB Europe. (2025). Digital advertising expenditure in Turkey in 2024, by format (in million euros). ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 16, 2026. /statistics/892675/turkey-digital-ad-spend-by-format-and-device/
IAB Europe. "Digital Advertising Expenditure in Turkey in 2024, by Format (in Million Euros)." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 20 May 2025, /statistics/892675/turkey-digital-ad-spend-by-format-and-device/
IAB Europe, Digital advertising expenditure in Turkey in 2024, by format (in million euros) ÌÇÐÄÆƽâ°æ, /statistics/892675/turkey-digital-ad-spend-by-format-and-device/ (last visited July 16, 2026)
Digital advertising expenditure in Turkey in 2024, by format (in million euros) [Graph], IAB Europe, May 20, 2025. [Online]. Available: /statistics/892675/turkey-digital-ad-spend-by-format-and-device/
