Statistics about Advertising & Marketing in Brazil
Statistics
- Most trusted Brazilian brands 2022
- Brazil: largest TV merchandising advertisers 2021
- Attitudes towards small brands in Brazil 2022
- Brazil: top-of-mind brands 2020
- Top challenges for internal communications in companies in Brazil 2026
- CEOs' assessments of internal communications according to IC pros in Brazil 2026
- Top metrics used by internal communications professionals in Brazil 2026
- Most effective channels for internal communications in Brazil 2026
- Companies' plans to change their budgets for internal communications in Brazil 2026
- Initiatives internal communications professionals planned to invest in in Brazil 2026
- AI adoption among internal communications (IC) professionals in Brazil 2026
- Annual number of internal communications campaigns made by companies in Brazil 2026
- Leading topics prioritized by internal communications professionals in Brazil 2026
- Plans on internal communications campaigns with experiences in Brazil 2026
- Distribution of companies by budgets for internal communications in Brazil 2025
- Internal communications (IC) outsourcing in Brazil 2026
- Leading client acquisition tactics according to ad agencies in Brazil 2026
- Share of children & teenagers influencing families' purchase decisions in Brazil 2025
- Key figures on the exhibition industry in Brazil 2024
- Interest in sponsoring brands among average internet users & NFL fans in Brazil 2024
- Brand loyalty to sponsors among NFL fans and average internet users in Brazil 2024
- Leading challenges to CMOs for adopting ESG principles in Brazil 2024
- Leading motivations to CMOs for adopting ESG principles in Brazil 2024
- Children and teenagers' leading actions taken right after seeing an ad in Brazil 2023
- Drivers of customer loyalty in Brazil 2023, by household income
- Drivers of customer loyalty in Brazil 2023, by age
- Drivers of customer loyalty in Brazil 2023
- Grupo FSB's gross revenue 2021-2023
- Corporate communications segment's revenue in Brazil 2009-2023
- Top PR and corporate communications firms in Brazil 2023, by gross revenue
- Average number of clients per public relations (PR) agency in Brazil 2020-2023
- Number of people employed by the corporate communications segment in Brazil 2020-2023
- Activities advertising and marketing agencies outsourced the most in Brazil 2024
- Change in sales of advertising and marketing agencies in Brazil 2023
- Most profitable services according to advertising & marketing agencies in Brazil 2024
- Metaverse adoption rate among internal communications professionals in Brazil 2022
- Sponsorship spending on carnival festivities in selected cities in Brazil 2023
- Deals in marketing technology in Brazil 2011-2020
- Investments in marketing technology in Brazil 2011-2020
- Brazil: channels used for contacting companies 2018
- Digitization in the exhibition industry in Brazil 2019
- Brazil: main employer branding measures 2017
- Brazil: main employer branding channels 2017
- Brazil: employer branding indicators 2017
- Social media marketing activities with planned budget increase in Brazil 2016
- Leading marketing priorities according to Brazilian marketers in 2016
- Leading marketing challenges according to Brazilian marketers in 2016
- Leading marketing success measures according to Brazilian marketers in 2016
- Most valuable loyalty program rewards among digital buyers in Brazil 2014
- Building customer relations in Brazil - preferred consumer measures 2014
- Share of users who had already purchased something due to a TikTok ad in Brazil 2026
- Spending of the National Congress on Meta in Brazil 2024-2025
- Share of consumers preferring free services regardless of ads in Brazil 2024-2025
- Digital ads' perceived usefulness in the purchase journey in Brazil 2022-2025
- Preference for free and ad-supported vs. paid online services in Brazil 2022-2025
- Revenue of the social media advertising industry in Brazil 2017-2030
- Share of companies using AI in marketing for themselves or clients in Brazil 2026
- Share of marketers saying AI elevated creativity for brands in Brazil 2024-2026
- Leading usages of AI according to digital advertising professionals in Brazil 2026
- Leading benefits of AI according to digital advertising professionals in Brazil 2026
- Leading digital advertiser sectors in Brazil 2025, by share of online ad spending
- Distribution of digital advertising spending in Brazil 2025, by channel
- Digital advertising spending in Brazil 2015-2025
- Distribution of digital advertising spending in Brazil 2025, by device
- Distribution of digital advertising spending in Brazil 2025, by purchase model
- Digital ad spending distribution in Brazil 2025, by format
- Share of companies paying for online ads in Brazil 2019-2026
- Internet ad spending in Brazil 2025, by format
- Social media ad reach in Brazil 2025, by platform
- Social media ad reach in Brazil 2025, by platform & gender
- Digital retail media advertising spending in Brazil 2022-2025
- Preferred online ad types among adult internet users in Brazil 2025
- Leading factors when accepting cookies and privacy settings online in Brazil 2025
- Programmatic ad spending in Brazil 2017-2030
- TikTok users' attitudes toward brands and influencers on the platform in Brazil 2026
- WhatsApp users' attitudes toward brand communications through the app in Brazil 2025
- Share of children who can identify sponsored content online in Brazil 2025
- Share of children who can identify sponsored content online in Brazil 2025, by gender
- Share of children who can identify sponsored content online in Brazil 2025, by age
- Share of children who know companies pay for online endorsements in Brazil 2025
- Share of children aware of sponsored promotions online in Brazil 2025, by gender
- Share of children aware of sponsored promotions online in Brazil 2025, by age
- Leading retail media networks (RMNs) among ad agencies in Brazil 2024
- Advertisers' goals with retail media according to ad agencies in Brazil 2024
- Advertisers, retailers, and ad agencies using digital retail media in Brazil 2024
- Reasons why consumers did not shop following influencers' endorsement in Brazil 2025
- Top reasons why consumers followed content generated by influencers in Brazil 2025
- Most sought-after attributes in an influencer according to consumers in Brazil 2025
- Influencer marketing's impact on consumers' experience on social media in Brazil 2025
- Influencers' top characteristics impacting purchase decisions in Brazil 2025
- Impact of influencers' promotion on consumers' trust in influencers in Brazil 2025
- Online gambling endorsement's impact on trust in digital influencers in Brazil 2025
- Share of consumers seeing influencers promoting online gambling in Brazil 2025
- Influencer content types impacting purchase decisions among consumers in Brazil 2025
- Share of consumers shopping due to an influencer's recommendation in Brazil 2025
- DOOH's share in advertising media budgets in Brazil 2025
- DOOH ad campaigns' channel integration level in Brazil 2025
- Top challenges of the DOOH advertising industry in Brazil 2025
- Top demands of the DOOH advertising industry in Brazil 2025
- Top goals of DOOH advertising campaigns in Brazil 2025