As of early 2026, approximately ** percent of TikTok users surveyed in Brazil stated that they followed influencers on the platform. Around **** said they followed companies or brands, whereas ** percent reported purchasing a product or service recommended by someone on the mobile app.
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Opinion Box. (March 2, 2026). TikTok users' attitudes toward brands and influencers on the platform in Brazil as of January 2026 [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 27, 2026, from /statistics/1381905/tiktok-users-attitudes-brands-influencers-platform-brazil/
Opinion Box. "TikTok users' attitudes toward brands and influencers on the platform in Brazil as of January 2026." Chart. March 2, 2026. ÌÇÐÄÆÆ½â°æ. Accessed July 27, 2026. /statistics/1381905/tiktok-users-attitudes-brands-influencers-platform-brazil/
Opinion Box. (2026). TikTok users' attitudes toward brands and influencers on the platform in Brazil as of January 2026. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 27, 2026. /statistics/1381905/tiktok-users-attitudes-brands-influencers-platform-brazil/
Opinion Box. "Tiktok Users' Attitudes toward Brands and Influencers on The Platform in Brazil as of January 2026." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 2 Mar 2026, /statistics/1381905/tiktok-users-attitudes-brands-influencers-platform-brazil/
Opinion Box, TikTok users' attitudes toward brands and influencers on the platform in Brazil as of January 2026 ÌÇÐÄÆÆ½â°æ, /statistics/1381905/tiktok-users-attitudes-brands-influencers-platform-brazil/ (last visited July 27, 2026)
TikTok users' attitudes toward brands and influencers on the platform in Brazil as of January 2026 [Graph], Opinion Box, March 2, 2026. [Online]. Available: /statistics/1381905/tiktok-users-attitudes-brands-influencers-platform-brazil/