During a survey among chief marketing officers (CMOs) in Brazil released in July 2024, approximately ** percent cited the lack of financial resources as a challenge for adopting environmental, social, and governance (ESG) principles. The absence of metrics and key performance indicators (KPIs) and the lack of prepared professionals followed, respectively mentioned by ** and ** percent of the respondents.
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Grupo Meio & Mensagem. (July 8, 2024). Leading challenges to chief marketing officers (CMOs) for adopting environmental, social, and governance (ESG) principles in Brazil as of July 2024 [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 24, 2026, from /statistics/1537377/challenges-cmos-esg-brazil/
Grupo Meio & Mensagem. "Leading challenges to chief marketing officers (CMOs) for adopting environmental, social, and governance (ESG) principles in Brazil as of July 2024." Chart. July 8, 2024. ÌÇÐÄÆÆ½â°æ. Accessed July 24, 2026. /statistics/1537377/challenges-cmos-esg-brazil/
Grupo Meio & Mensagem. (2024). Leading challenges to chief marketing officers (CMOs) for adopting environmental, social, and governance (ESG) principles in Brazil as of July 2024. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 24, 2026. /statistics/1537377/challenges-cmos-esg-brazil/
Grupo Meio & Mensagem. "Leading Challenges to Chief Marketing Officers (Cmos) for Adopting Environmental, Social, and Governance (Esg) Principles in Brazil as of July 2024." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 8 Jul 2024, /statistics/1537377/challenges-cmos-esg-brazil/
Grupo Meio & Mensagem, Leading challenges to chief marketing officers (CMOs) for adopting environmental, social, and governance (ESG) principles in Brazil as of July 2024 ÌÇÐÄÆÆ½â°æ, /statistics/1537377/challenges-cmos-esg-brazil/ (last visited July 24, 2026)
Leading challenges to chief marketing officers (CMOs) for adopting environmental, social, and governance (ESG) principles in Brazil as of July 2024 [Graph], Grupo Meio & Mensagem, July 8, 2024. [Online]. Available: /statistics/1537377/challenges-cmos-esg-brazil/