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Most clickable advertisement types according to adult internet users in Brazil as of October 2024

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Sources

Release date

December 2024

Region

Brazil

Survey time period

October 21 to 27, 2024

Number of respondents

1,500 respondents

Age group

18 years and older

Method of interview

Online panel

Supplementary notes

Multiple answers were possible.

Citation formats

Most clickable ad types according to adult internet users in Brazil 2024

Published by ÌÇÐÄÆƽâ°æ Research Department, Jan 15, 2025

During an October 2024 online survey among adults in Brazil, about one-third (or ** percent) of respondents said they were more likely to click on advertisements for items they were looking for at the moment to know more about them or make a purchase. Around ** percent mentioned ads with special offers or deals, while **** percent opted for no ads at all. According to the same study, **percent of online consumers in Brazil found digital ads helpful in their purchase journey.

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