Detailed statistics
Number of internet and social media users worldwide 2026
Detailed statistics
Average daily time spent on social media worldwide 2012-2025
Detailed statistics
Global social network penetration 2019-2029
Leading social media platforms used by marketers worldwide 2026
Most used social media platforms by marketers worldwide as of January 2026
Trust in news shared on social media in the U.S. 2026
Level of trust in news shared on selected social media platforms in the United States as of May 2026
U.S. market share of leading social media websites 2026
Leading social media websites in the United States as of March 2026, based on share of visits
Net worth of the richest social media entrepreneurs 2026
Leading social media billionaires as of March 2026, by net worth (in billion U.S. dollars)
Leading social media sites in India 2026, by web referral share
Web referral share of leading social media sites across India as of April 2026
Weekly time spent on social media Q4 2025, by territory
Weekly time spent on social media by internet users worldwide in the 4th quarter of 2025, by territory (in hours.minutes)
Leading social media platforms in Hong Kong 2026, based on market share
Market share of major social media platforms in Hong Kong in May 2026
Most important social media platforms for marketers worldwide 2026
Most important social media platforms according to marketers worldwide as of January 2026
Brazil: social media visit share 2026
Most popular social media websites in Brazil in May 2026, based on share of visits
Social media following of MLS teams 2026
Combined social media following of Major League Soccer (MLS) teams as of May 2026 (in 1,000s)
Share of YouTube in mobile social media market India 2020-2026
Share of YouTube in mobile social media market across India from January 2020 to March 2026
Share of LinkedIn in social media market India 2019-2026
Share of LinkedIn in social media market across India from January 2019 to May 2026
Planned changes in use of selected social media for organic marketing worldwide 2026
Planned changes in the organic use of selected social media for marketing purposes during the following 12 months worldwide as of January 2026
Most popular social media in China 2025
Monthly usage of major social media platforms in China as of October 2025
Tour de France: number of social media followers 2025, by platform
Number of accounts following the Tour de France on social media as of September 2025, by platform (in 1,000s)
Reasons for using social media among TikTok users in the U.S. 2026, by generation
Reasons for using social media among TikTok users in the United States in 2026, by generation
Reasons for interacting with social media ads South Korea 2025
Reasons for clicking on advertisements on social media platforms in South Korea as of June 2025
Leading social networks by share of visits in Europe 2026
Leading social media platforms by share of website visits in Europe as of May 2026
Social media as a news outlet worldwide 2026
Share of adults who use social media as a source of news in selected countries worldwide as of February 2026
Leading benefits of social media marketing according to marketers worldwide 2026
Leading benefits of social media marketing according to marketers worldwide as of January 2026
Most downloaded social media apps Australia 2026
Leading social media apps in Australia from January to June 2026, by downloads
Most important social media platforms according to B2C & B2B marketers worldwide 2026
Most important social media platforms according to business-to-consumer (B2C) and business-to-business (B2B) marketers worldwide as of January 2026
Social media penetration in Africa 2026, by region
Social media penetration in Africa as of April 2026, by region
Share of social media traffic SEA 2025, by country and platform
Share of social media traffic in Southeast Asia in 2025, by country and platform
Number of social media users in Egypt May 2026, by platform
Number of social media users in Egypt as of May 2026, by platform (in 1,000s)
Leading mobile social media platforms in Poland 2026
Leading social media platforms for mobile devices in Poland in June 2026
Traffic share of leading social media websites in Belarus 2025
Leading social media websites in Belarus in 2025, based on share of visits
Global year-on-year social media audience growth 2026
Year-on-year audience growth of selected social media platforms worldwide as of April 2026
Leading social media platforms in Taiwan 2026, based on market share
Market share of major social media platforms in Taiwan as of May 2026
Leading mobile social media platforms in Hungary 2026
Leading social media platforms for mobile devices in Hungary in May 2026
Weekly time spent using social media APAC 2026, by country
Average weekly time spent using social media in the Asia-Pacific region as of April 2026, by country or territory (in hours and minutes)
Social media market share Asia May 2026, by platform
Market share of social media platforms in Asia as of May 2026, by platform
Market share of mobile social media platforms Indonesia 2025
Market share of leading social media platforms for mobile devices in Indonesia in 2025
Colombia: social media visit share 2026
Most popular social media websites in Colombia in May 2026, based on share of visits
Market share of mobile social media platforms Singapore 2026
Market share of leading social media platforms for mobile devices in Singapore as of May 2026
Market share of social media platforms in Malaysia 2026
Market share of leading social media platforms in Malaysia as of May 2026
Peru: social media visit share 2026
Most popular social media websites in Peru in May 2026, based on share of visits
Share of social media users in Africa 2026, by gender and region
Distribution of social media users in Africa as of April 2026, by gender and region
Most visited social media websites in Kazakhstan 2026
Leading social media websites in Kazakhstan in May 2026, based on share of visits
Leading social media for desktop in Poland 2026
Leading social media platforms for desktop devices in Poland in May 2026
Colombia: mobile social media visit share 2026
Most popular mobile social media websites in Colombia in May 2026, by share of visits
Leading social media platforms in Romania 2025, by market share
Most important social media platforms in Romania as of March 2026, by market share
Most visited social media platforms in Latvia 2026
Leading websites of social media platforms in Latvia in May 2026, by number of visits (in millions)
Colombia: desktop social media visit share 2026
Most popular desktop social media websites in Colombia in May 2026, based on share of visits
Social media ad revenue of selected platforms in Austria 2025
Social media advertising revenue of selected platforms in Austria in 2025 (in million euros)
Usage of social media for any purpose worldwide 2026, by platform
Usage of social media or video networks for any purpose worldwide in 2026, by platform
Daily time spent on social media apps globally 2026
Daily time spent on social media apps globally in February 2026, by platform (in hours and minutes)
Time spent on social media among TikTok users in the U.S. 2026, by generation
Time spent on social media among TikTok users in the United States in 2026, by generation
Hours spent on social media that users regret in the U.S. April 2026
Hours spent using social media that users generally regret in the United States as of April 2026
Hours spent using social media in the U.S. as of April 2026
Hours spent on using social media in the United States as of April 2026
Feel free to contact us anytime. We will respond to your inquiry as quickly as possible.
