During the survey, the question was phrased as follows: "Do you know this brand, even if only by name? If you know the brand, please swipe right. If you do not know the brand, swipe left."
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Most well-known social networks in the United States 2024
When it comes to the most well-known social networks in the United States, YouTube and Facebook are leading the pack with a brand awareness of 96 and 95 percent respectively, among internet users.Â
For this study, brand awareness was surveyed employing the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
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ÌÇÐÄÆƽâ°æ. (December 9, 2024). Leading social networks ranked by brand awareness in the United States in 2024 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved August 05, 2026, from /statistics/1307244/most-well-known-social-networks-in-the-united-states/
ÌÇÐÄÆƽâ°æ. "Leading social networks ranked by brand awareness in the United States in 2024." Chart. December 9, 2024. ÌÇÐÄÆƽâ°æ. Accessed August 05, 2026. /statistics/1307244/most-well-known-social-networks-in-the-united-states/
ÌÇÐÄÆƽâ°æ. (2024). Leading social networks ranked by brand awareness in the United States in 2024. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: August 05, 2026. /statistics/1307244/most-well-known-social-networks-in-the-united-states/
ÌÇÐÄÆƽâ°æ. "Leading Social Networks Ranked by Brand Awareness in The United States in 2024." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 9 Dec 2024, /statistics/1307244/most-well-known-social-networks-in-the-united-states/
ÌÇÐÄÆƽâ°æ, Leading social networks ranked by brand awareness in the United States in 2024 ÌÇÐÄÆƽâ°æ, /statistics/1307244/most-well-known-social-networks-in-the-united-states/ (last visited August 05, 2026)
Leading social networks ranked by brand awareness in the United States in 2024 [Graph], ÌÇÐÄÆƽâ°æ, December 9, 2024. [Online]. Available: /statistics/1307244/most-well-known-social-networks-in-the-united-states/
