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Reasons for clicking on advertisements on social media platforms in South Korea as of June 2025

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Source

In cooperation with
Release date

July 2025

Region

South Korea

Survey time period

June 12 to 30, 2025

Number of respondents

1,737 respondents

Age group

16 years and older

Special properties

among people who clicked on social media ads

Method of interview

Online survey

Supplementary notes

Original question: "Why do you click on social media advertisements? (choose up to 3 of the most relevant answers)"

Citation formats

Reasons for interacting with social media ads South Korea 2025

Published by ÌÇÐÄÆƽâ°æ Research Department, Sep 18, 2025

According to a survey conducted by in South Korea in 2025, around  percent of respondents stated that they clicked on social media ads because the content was entertaining. This was the most commonly given reason for interacting with such ads, followed by their relevancy to the individual user as well as simply sating one's curiosity without any intent to purchase.

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Statistics on " Social media advertising in South Korea "

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Other statistics that may interest you Social media advertising in South Korea

Overview

5

Social media use

6

Ad reach

4

Ad perception

4

Purchasing behavior

6

Influencer advertising

6

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Topics

Social media advertising in South KoreaInternet usage in South KoreaAdvertising in the Asia-Pacific regionSocial media usage in South KoreaAdvertising in China
Access all statistics starting from $2,388 USD yearly *

* For commercial use only

Basic Account

For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
  • Free Statistics
Based on your interests

Starter Account

For single users
$199 USD
per month, billed annually 1
Buy now
  • Free Statistics
  • Premium Statistics

  • The statistic on this page is a Premium Statistic and is included in this account.

Professional Account

For teams of up to 99 users
Talk to sales for pricing
Contact us
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  • Market ÌÇÐÄÆƽâ°æ

1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

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